Research, editing, and strategy.

I help news and media organizations understand their audiences, then turn what they learn into subscriptions, membership, and better products.

I also work as an educator and developmental editor in NYC. Introduce yourself!

Let’s talk about what you want to know and do.

Tell me a bit about your organization and what you’re trying to learn. I reply to every inquiry within two business days.

Research and leadership for

The New York Times | CNN | The Atlantic

The Guardian | Charter | NYU